RKO CON
Brand Identity and corresponding campagin for 2017’s Rocky Horror Picture Show’s annual convention
CAMPAIGN
Branding/identity, Advertising, Print, Digital, Product DesignThe Rocky Horror Picture Show Convention is a national convention held yearly that celebrates the original movie with a week long gathering that features talks, nighttime parties and raves, viewing groups, and the much anticipated play rendition for the grand finale. The creation of the convention identity and its supporting elements was focused on highlighting the main characters of the movie as well as the themes and aesthetics through the use of typography, color, and graphics for the display of long text and various elements to reflect a cohesive identity.
The Rocky Horror Picture Show Convention is a national convention
held yearly that celebrates the original movie with a weeklong gathering that features
talks, nighttime parties and raves, viewing groups, and the much anticipated play
rendition for the grand finale.
The creation of the convention identity and its supporting elements was focused on highlighting the main characters of the movie as well as the themes and aesthetics through the use of typography, color, and graphics for the display of long text and various elements to reflect a cohesive identity.
The creation of the convention identity and its supporting elements was focused on highlighting the main characters of the movie as well as the themes and aesthetics through the use of typography, color, and graphics for the display of long text and various elements to reflect a cohesive identity.